Julian Tillotson of INDIRAP on why distribution beats pretty pictures: the three content types, cold email at scale, and earning hundreds of five-star reviews.
Mastering Video Production and Marketing (ft. INDIRAP) | Creatives Grab Coffee 70 Read More »
Moji Cinema’s Paul Jew on marketing for local businesses: the ABQ Iconic initiative, AI audience personas, proving ROI with lifetime value, and winning retainers.
Marketing Strategies for Locally Owned Businesses | Creatives Grab Coffee 60 Read More »
Chris Stasiuk of Signature Video Group on Sora and AI’s impact on video, custom GPTs, setting realistic goals in a tough economy, and why clients pay for certainty.
#57 Navigating the Future of Content Creation (ft. Signature Video Group) Read More »
Dario and Kyrill of Lapse Productions react to OpenAI’s Sora: the benefits, the negatives, and where AI text to video leaves the business of video production.
#56 Sora AI and the Future of Video Production Read More »
Episode 50: Dario and Kyrill on the passion vs business tension, why founders fall out of love with the work, the hard math of scaling, and the future of the show.
#50 Passion vs Business, and the Future of CGC Read More »
Jake Barrett of BTV.UK on how social media is changing video: the rise of always-on content and UGC briefs, why TV spend is falling, and how his Birmingham production company launched a subscription brand to adapt.
#46 Social Media is Changing Video (ft. BTV.UK) Read More »
Jeremy Thibodeau of Rubicon Story on running a fully remote video business: the internal comms and employee-engagement niche, winning clients from incumbents, cross-border money mechanics, and the point of no return behind the name.
#44 How to be a Fully Remote Producer (ft. Rubicon Story) Read More »
Liam Dawe of Altitude Media on new ways to generate leads for a video business: a Facebook and Instagram campaign that booked eleven calls in two weeks, qualifying by budget, SEO that actually converts, and knowing when to say no.
#40 New Ways to Generate Leads (ft. Altitude Media) Read More »
