Today we welcome Braeden King from There Media Inc. They are a video production company based out of St. Johns Newfoundland that focuses on communicating brand messaging to your target audience through engaging content production.
Timestamps
- 00:00 – Intro
- 01:13 – Newfoundland’s video production scene
- 03:43 – Importance of local support driving opportunities
- 07:17 – Freelancer market in Newfoundland
- 09:03 – Hustle culture and learning through your mistakes
- 12:55 – Breaking into the referral market
- 14:40 – Connect with the experts of your community
- 18:00 – Take advantage of unique opportunities to reevaluate your creative vision
- 21:19 – Value based payment
- 25:11 – Working with freelancers and encouraging their personal growth
- 30:40 – Practising mentorship
- 34:10 – Using client appreciation as a motivator
- 37:30 – Challenges of building a business on your own
- 42:35 – Weighing in on Chat GPT and using A.I.
- 47:57 – Defining your marketing angle on social media apps (Tiktok, Instagram, Youtube)
- 51:56 – Curate the landing page based on the client perspective
- 58:56 – Dealing with informal discussions about projects
- 1:07:58 – Refining and simplifying your process for clients
- 1:09:20 – Explaining That Media’s name
- 1:10:50 – Outro